The data shows that more than a few doesn’t really move the engagement needle, so to speak.
Don’t go crazy with them in terms of volume, but be thoughtful and strategic. Sprinkle Lightly with the Hashtags on Instagramīe super smart with hashtags. But the Mention/HubSpot report clearly shows video is outperforming just about everything else (not just on Instagram). If it is not, try to splice in some video in addition to your standard (but amazingly beautiful) photos and use the carousel. Post more video content if that’s your thing. Again, although you will find apps that advertise that they can get you many free followers, be wary. Increasing engagement, aka comments, likes, conversation, shares, is important if you have a base of followers and want to build awareness of your brand. I use this phrase lightly about steps because I know that how you define success is up to you - getting new (free) Instagram followers is important if you have very few. Download link at end of post.īased on the data, I pulled out four main steps to succeed at Instagram. It is loaded with Instagram Marketing advice worth reading. Fortunately, there are lots of real data scientists out there who can inform this idea to get free followers (and I highlight free because you truly do not want to pay for followers - that’s bad karma). There are many posts and programs and apps with 10 step programs or 12 ways to reach people and get them to follow you on Instagram, depending on which day of the week you research this topic. 80 percent of major brands consider the Instagram engagement rate (again, engagement on whatever social media platform you’re using) to be the top key performance indicator (KPI) of a campaign.For all you crazy taggers out there, stop. Tagging more than 5 users in a post does not increase engagement rates.
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